Located in Musanze, Rwanda, near the foothills of the Virunga volcanoes, the company produces a range of premium spirits under its Kari brand, including Kari Vodka, Kari Gin and ginger-infused vodka. Its spirits are distilled from locally grown potatoes cultivated in the mineral-rich volcanic soil of the region, giving the products a distinctive origin and brand identity.
The company places a strong emphasis on craftsmanship, product quality and locally sourced ingredients. Its products have received recognition at international spirits competitions, including:
Kari Vodka – Gold Medal at the World Vodka Awards 2025.
Kari Gin – Silver Medal at the San Francisco World Spirits Competition.
The company was founded by two American entrepreneurs with personal connections to Israel and is committed to supporting women's participation in business. Its Kari brand takes inspiration from Mount Karisimbi, Rwanda's highest mountain, and the Karisoke Research Center established by renowned conservationist Dian Fossey.
The company's products are particularly suited to premium spirits retailers, specialty beverage stores, bars, restaurants, hotels and the hospitality industry, as well as consumers interested in distinctive craft spirits and cocktails.
The company is seeking Israeli importers and distributors specializing in alcoholic beverages, particularly partners with established distribution networks in the premium spirits, hospitality and retail sectors.
The objective is to establish long-term commercial relationships and introduce the company's award-winning Rwandan gin and vodka products to the Israeli market.
